"As POLITICO reported last month, the former secretary of state plans a quick tour of at least two battleground states, Iowa and New Hampshire, before settling into her new campaign headquarters in Brooklyn to begin the months-long work of setting up a field operation, communications shop and fundraising apparatus for a campaign that many close to Clinton estimate will raise and spend $1.5-to-$2 billion. Clinton has privately told her aides that she wants to avoid the coronation atmosphere of her 2008 launch and is trying to schedule what one person in her orbit described as “low-key” events where she will interact directly with voters — nearly seven years after her last appearances as a presidential candidate, when she lost to then-Senator Barack Obama.
http://www.politico.com/story/2015/04/hillary-clinton-2016-election-launch-sunday-116843.html?hp=t1_r
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