L'art de 'excuser en politique

On dira que ce type d'article peut nourrir le cynisme des citoyens face aux politiciens ou aux personnalistés publiques, mais on peut difficilement leur reprocher de soigner le message pour gérer une situation de crise. Voici un cours accéléré sur l'art de demander pardon... Ou pas!

 "A truly effective political apology succeeds on two levels: ethically, by admitting moral wrongdoing and expressing regret, and socially, by making amends with the offended party. Apologies can fail on either count too, and key to the outcome is the language the apologizer uses. By this point, the passive-voice “mistakes were made” has become a parody of the political non-apology. But there’s a whole number of ways politicians can blunt their apologies by distancing themselves from an offense."

  http://www.politico.com/magazine/story/2014/05/the-art-of-the-political-apology-106458.html?hp=pm_2#.U2uCX_l5PAw